Socrates Journal does not allow the promotion of counterfeit goods. Counterfeit goods contain a trademark or logo that is identical to (or substantially indistinguishable from) the trademark of another. These goods mimic the brand features of the product in an attempt to pass themselves off as a genuine product of the brand owner.
We want to help keep people safe both online and offline, so we don't allow the promotion of some products or services that cause damage, harm, or injury.
Examples of dangerous content: Recreational drugs (chemical or herbal); psychoactive substances; equipment to facilitate drug use; weapons, ammunition, explosive materials and fireworks; instructions for making explosives or other harmful products; tobacco products
We value honesty and fairness, so we don't allow the promotion of products or services that are designed to enable dishonest behavior.
Examples of products or services that enable dishonest behavior: Hacking software or instructions; services designed to artificially inflate ad or website traffic; fake documents; academic cheating services
We value diversity and respect for others, and we strive to avoid offending users with ads, websites, or apps that are inappropriate for our ad network.
For this reason, we don't allow the promotion of any of the following:
- hatred; violence; harassment; racism; sexual, religious, or political intolerance, or organizations with such views
- content that's likely to shock or disgust
- content that's exploitative or appears to unfairly capitalize at the expense of others
Examples of inappropriate or offensive content: bullying or intimidation of an individual or group, racial discrimination, hate group paraphernalia, graphic crime scene or accident images, cruelty to animals, murder, self-harm, extortion or blackmail, sale or trade of endangered species, ads using profane language
We want ads to be useful, varied, relevant, and safe for users when serving them across the Socrates Journal Network. As a result, we don't allow any of the following:
- malicious ads, sites, or apps
- ads promoting sites or apps that offer little unique value to users and are focused primarily on traffic generation
- businesses that attempt to gain an unfair advantage in the ad auction
- businesses that attempt to bypass our review processes
All of our policies are crafted to protect a high-quality user experience, and we've built enforcement systems and processes to prevent ads that fall below these standards from serving. We take any attempts to trick or circumvent our ad review processes very seriously, so play fair.
Examples of abuse of the ad network: promoting content that contains malware; "cloaking" or using other techniques to hide the true destination that users are directed to; "arbitrage" or promoting destinations for the sole or primary purpose of showing ads; promoting "bridge" or "gateway" destinations that are solely designed to send users elsewhere; advertising with the sole or primary intent of gaining public social network endorsements from the user; "gaming" or manipulating settings in an attempt to circumvent our policy review systems
We want users to trust that information about them will be respected and handled with appropriate care. As such, our advertising partners should not misuse this information, nor collect it for unclear purposes or without appropriate security measures.
Examples of user information that should be handled with care: full name; email address; mailing address; phone number; national identity, pension, social security, tax ID, health care, or driver's license number; birth date or mother's maiden name in addition to any of the above information; financial status; political affiliation; sexual orientation; race or ethnicity; religion
Examples of irresponsible data collection & use: obtaining credit card information over a non-secure server, promotions that claim to know a user's sexual orientation or financial status, violations of our policies that apply tointerest-based advertising and remarketing
We don't want users to feel misled by ads that we deliver, and that means being upfront, honest, and providing them with the information that they need to make informed decisions. For this reason, we don't allow the following:
- promotions that prompt users to initiate a purchase, download, or other commitment without first providing all relevant information and obtaining the user's explicit consent
- promotions that represent you, your products, or your services in a way that is not accurate, realistic, and truthful
Examples of misrepresentation: omitting or obscuring billing details such as how, what, and when users will be charged; omitting or obscuring charges associated with financial services such as interest rates, fees, and penalties; failing to display tax or licence numbers, contact information, or physical address where relevant; making offers that aren't actually available; making misleading or unrealistic claims regarding weight loss or financial gain; collecting donations under false pretenses; "phishing" or falsely purporting to be a reputable company in order to get users to part with valuable personal or financial information
The policies below cover content that is sometimes legally or culturally sensitive. Online advertising can be a powerful way to reach customers, but in sensitive areas, we also work hard to avoid showing these ads when and where they might be inappropriate.
For that reason, we allow the promotion of the content below, but on a limited basis. These promotions may not show to every user in every location, and advertisers may need to meet additional requirements before their ads are eligible to run. Note that not all ad products, features, or networks are able to support this restricted content. Further details can be found in the Policy Center.
Socrates Journal restricts the promotion of the following types of adult-oriented content:
- offline adult entertainment
- adult merchandise
- dating services
- international bride services
- sexually suggestive content
- images containing exposed skin and nudity
When promoting adult-oriented content, you may not do any of the following:
- violate applicable laws or regulations for any location that your campaign targets
- target minors
- promote sexually explicit content
- promote content with underage or non-consensual sexual themes
- promote escort services or other services that may be interpreted as providing sexual acts in exchange for compensation
Examples of restricted adult content: strip clubs, erotic cinemas, sex toys, adult magazines, sexual enhancement products, matchmaking sites, models in sexualized poses
Socrates Journal restricts the promotion of alcoholic beverages and drinks that resemble alcoholic beverages.
When promoting alcoholic beverages, you may not do any of the following:
- violate applicable laws and industry standards for any location that your campaign targets
- target individuals below the legal drinking age
- imply that drinking alcohol can improve social, sexual, professional, intellectual, or athletic standing
- imply that drinking alcohol provides health or therapeutic benefits
- portray excessive drinking in a positive light or feature binge or competition drinking
- show alcohol being consumed in conjunction with the operation of a vehicle of any kind, the operation of machinery, or the performance of any task requiring alertness or dexterity
Examples of restricted alcoholic beverages: beer, wine, sake, spirits or hard alcohol, Champagne, fortified wine, non-alcoholic beer, non-alcoholic wine, and non-alcoholic distilled spirits
Socrates Journal restricts the promotion of copyrighted content. If you would like to promote copyrighted content and believe that you're legally authorized to do so, you can send us your copyright documentation to be certified to advertise.
Visit our page on removing content from Socrates Journal to learn how we handle copyright-related issues or to submit a copyright-related complaint.
Socrates Journal restricts the promotion of the following gambling-related content:
- offline and online gambling
- online gambling-related information
- online games played for money or prizes
- online casino-based games, regardless of whether money is exchanged
When promoting gambling-related content, you need to do the following:
- Comply with applicable laws and industry standards for any location that your campaign targets.
- Meet local licensing requirements for all gambling-related products and services that you're promoting.
- Clearly display information on your website about responsible gambling.
- Ensure that you don't target minors.
Additionally, you must receive pre-authorization from Socrates Journal before promoting any online gambling-related content. If the country you'd like to target is not listed in the country section below, AdWords can’t promote restricted gambling content there.
Examples of restricted gambling-related content: physical casinos; sites where users can bet on poker, bingo, roulette, or sports events; national or private lotteries; sports odds aggregator sites; sites offering bonus codes or promotional offers for gambling sites; online educational materials for casino-based games; sites offering "poker-for-fun" games; non-casino-based cash game sites
Socrates Journal restricts the promotion of healthcare-related content such as the following:
- over-the-counter medication
- prescription medication and information about prescription medication
- online and offline pharmacies
- pregnancy and fertility-related products and services
- medical services and procedures
- medical devices and tests
- clinical trial recruitment
- sexual enhancement treatments
The restrictions that apply to this content may vary depending on the product or service that you're promoting and the countries that you're targeting. Some content, such as unapproved pharmaceuticals and supplements, can't be promoted anywhere.
Depending on the content that you're promoting and the countries where your ads appear, you may need to apply for pre-authorization with Socrates Journal before advertising healthcare-related content.
When promoting political content, you need to comply with the following:
- applicable laws and industry standards for any location that your campaign targets
- any applicable election "silence periods"
- Socrates Journal's country-specific requirements
Examples of political content: promotion of political parties or candidates, political issue advocacy
There are multiple factors that determine when trademarks can be used in AdWords text ads. Along with the factors described in our Policy Center, these policies apply only to trademarked terms where the owner submitted a valid complaint to Socrates Journal and requested that the terms be restricted in Socrates Journal text ads.